Here’s a real bombshell… people do not all think alike. Shocking, right?
But here’s the point: if people think about things differently, and feel different things are more or less important, why do we always sell the same way?
Watch this video to get some thoughts and ideas on how to reach people where they live, and to concentrate on the things that matter most to THEM.
Do you have any great tips for reaching people effectively? Please tell us!